New Heritage Festival - Buy things that matter

A festival for manufactured products and timeless design - Here's a review of the successful event

New Heritage
Image source and copyright by New Heritage

This year the fair took place under the motto "buy things that matter " instead of. The focus: the high-quality, timelessly beautiful and often handmade goods small and large manufacturers.

Under the motto, the New Heritage offered the unique opportunity for end consumers and retailers, unique Products to discover in direct exchange with the manufacturers and take part in the numerous workshops and lectures.

In addition to end consumers, visitors from the B2B sector were also increasingly met at the New Heritage. The New Heritage offers the organizer the opportunity to obtain direct feedback from end users and to test the reactions to the products. The eight workshops and lectures were particularly well attended this year.

BRAND GUIDE

Highlights included the lecture "Restoring Furniture" by Stephan Beek (Unicum Krefeld), the workshop "Patinate Factory Lamps Gold" by WDR upcycling expert Stefanie Driver, in which old factory lamps were given a second life through the application of gold and copper patina, and the "Trashtalk" by the organizer of the Blockblocks Rhein Cleanup, Victoria Blocksdorf, who gave valuable information about plastic avoidance.

The New Heritage Festival will return to its hometown of Munich on May 09th and 10th 2020. For the first time, it will not take place on the Praterinsel but in the Zenith as well as the Kohlebunker. These new locations do justice to the space requirements and offer the chance to open the festival to even more groups of visitors.

The organizers plan to integrate lifestyle brands that focus on heritage as well as sustainable labels that attach great importance to the fair and ecological production of their products in the New Heritage.

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