Privacy policy
We are very pleased about your interest in our company. Data protection is of particular importance for the management of Haus von Eden GmbH. A use of the internet pages of Haus von Eden GmbH is basically possible without any indication of personal data. However, if a data subject wishes to use our company's special services through our website, personal data processing may be required. If the processing of personal data is required and there is no legal basis for such processing, we generally seek the consent of the data subject.
The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, is always in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection provisions applicable to Eden GmbH's home. Through this privacy policy, our company seeks to inform the public about the nature, scope and purpose of the personal information we collect, use and process. Furthermore, data subjects are informed of their rights under this privacy policy.
Haus von Eden GmbH, as the controller, has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed via this website. Nevertheless, Internet-based data transmissions can generally have security holes, so that absolute protection can not be guaranteed. For this reason, every person concerned is free to submit personal data to us by alternative means, for example by telephone.
1. Definitions
The privacy policy of Haus von Eden GmbH is based on the terminology used by the European directive and regulatory authority in the adoption of the General Data Protection Regulation (DS-GVO). Our privacy policy should be easy to read and understand, both for the public and for our customers and business partners. To ensure this, we would like to explain in advance the terminology used.
We use the following terms in this privacy policy, including but not limited to:
a) Personal data
Personal data is any information relating to an identified or identifiable natural person (hereinafter the "data subject"). A natural person is considered to be identifiable who, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier or one or more special features, expresses the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person can be identified.
b) The person concerned
Concerned person is any identified or identifiable natural person whose personal data is processed by the controller.
c) Processing
Processing means any process or series of operations related to personal data, such as collecting, recording, organizing, arranging, storing, adapting or modifying, reading, querying, using, with or without the aid of automated procedures; disclosure by submission, dissemination or other form of provision, reconciliation or association, restriction, erasure or destruction.
d) Restriction of processing
Restriction of the processing is the marking of stored personal data with the aim to limit their future processing.
e) Profiling
Profiling is any kind of automated processing of personal data that consists in using that personal information to evaluate certain personal aspects relating to a natural person, in particular aspects regarding analysing or predicting job performance, economic situation, health, personal preferences, interests, reliability, behavior, whereabouts or relocation of that natural person.
f) Pseudonymisation
Pseudonymisation is the processing of personal data in such a way that personal data can no longer be attributed to a specific data subject without the need for additional information, provided that such additional information is kept separate and subject to technical and organizational measures to ensure that the personal data not assigned to an identified or identifiable natural person.
(g) Responsible or for the processing responsible
The controller or the person responsible for the processing is the natural or legal person, public authority, body or body that, alone or in concert with others, decides on the purposes and means of processing personal data. Where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or the specific criteria for his designation may be provided for under Union or national law.
h) Processor
The processor is a natural or legal person, public authority, agency or other body that processes personal data on behalf of the responsible party.
i) Receiver
Recipient is a natural or legal person, agency, institution or other entity to whom Personal Data is disclosed, whether or not it is a third party. However, authorities which may receive personal data under Union or national law in connection with a particular mission are not considered as beneficiaries.
j) Third parties
A third party is a natural or legal person, public authority, agency or institution other than the data subject, the controller, the processor and the persons authorized under the direct responsibility of the controller or the processor to process the personal data.
k) Consent
Consent is any voluntarily given and unambiguously expressed in the form of a statement or other unambiguous confirmatory act by the data subject for the particular case, by which the data subject indicates that they consent to the processing of the personal data concerning him / her is.
2. Name and address of the person responsible for processing
The person responsible within the meaning of the General Data Protection Regulation, other data protection laws in the Member States of the European Union and other provisions of a data protection character is:
Haus von Eden GmbH
Neumünstersche Strasse 28
20251 Hamburg, Germany
Germany
Phone: + 49 40 21 06 1748
Email: info@hausvoneden.de
Website: www.hausvoneden.de
3. Cookies
The internet pages of Haus von Eden GmbH use cookies. Cookies are text files that are stored and stored on a computer system via an Internet browser.
Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string through which Internet pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This allows visited websites and servers to distinguish the individual's browser from other internet browsers that contain other cookies. A particular web browser can be recognized and identified by the unique cookie ID.
By using cookies Haus von Eden GmbH can provide users of this website with more user-friendly services that would not be possible without the setting of cookies.
By means of a cookie the information and offers on our website can be optimized in the sense of the user. Cookies allow us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the users of a website that uses cookies do not need to reenter their credentials each time they visit the website, as this is done by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping basket in the online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart via a cookie.
The data subject can prevent the setting of cookies through our website at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Furthermore, already set cookies can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.
4. Collection of general data and information
The homepage of Haus von Eden GmbH collects a series of general data and information each time the website is accessed by an affected person or an automated system. This general data and information is stored in the log files of the server. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system can be accessed on our website (so-called referrers), (4) the sub-web pages, which can be accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and information used in the event of attacks on our information technology systems.
When using this general data and information, Haus von Eden GmbH does not draw conclusions about the data subject. This information is required rather to (1) correctly deliver the contents of our website, (2) to optimize the content of our website and advertising for it, (3) to ensure the continued functioning of our information technology systems and the technology of our website and ( 4) to provide law enforcement with the necessary information for law enforcement in the event of a cyberattack. This anonymously collected data and information is evaluated by the Haus von Eden GmbH on the one hand statistically and further with the aim to increase the privacy and data security in our company to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by an affected person.
5. Registration on our website
The data subject has the possibility to register on the website of the data controller by providing personal data. The personal data to be sent to the controller is derived from the respective input mask used for the registration. The personal data entered by the data subject shall be collected and stored solely for internal use by the controller and for his own purposes. The controller may arrange for the transfer to one or more processors, such as a parcel service, who also uses the personal data only for internal use attributable to the controller.
By registering on the website of the controller, the IP address assigned by the Internet service provider (ISP) of the data subject, the date and time of registration are also stored. The storage of this data takes place against the background that only in this way the misuse of our services can be prevented, and these data make it possible, if necessary, to clarify past offenses. In this respect, the storage of this data is necessary to secure the controller. A disclosure of these data to third parties is not, unless there is a legal obligation to pass on or the disclosure of law enforcement serves.
By registering the data subject voluntarily providing personal data, the data controller serves to provide the data subject with content or services that, due to the nature of the case, can only be offered to registered users. Registered persons are free to modify the personal data given at registration at any time or to delete it completely from the database of the data controller.
The controller shall, at any time upon request, provide information to each data subject as to which personal data about the data subject is stored. Furthermore, the data controller corrects or deletes personal data at the request or reference of the data subject, insofar as this does not conflict with any statutory storage requirements. All data subjects of the controller are available to the data subject as a contact person in this context.
6. Subscription to our newsletter
On the website of Haus von Eden GmbH, users are given the opportunity to subscribe to the newsletter of our company. Which personal data are transmitted to the data controller when ordering the newsletter results from the input mask used for this purpose.
Haus von Eden GmbH informs its customers and business partners at regular intervals by means of a newsletter about company offers. Our company's newsletter can only be received by the person concerned if (1) the person concerned has a valid e-mail address and (2) the person concerned registers to receive the newsletter.
When subscribing to the newsletter, we also store the IP address of the computer system used by the person concerned at the time of registration, as well as the date and time of registration, as assigned by the Internet Service Provider (ISP). The collection of this data is necessary in order to understand the (possible) misuse of an affected person's e-mail address at a later date and therefore serves as legal safeguards for the controller.
The personal data collected when you register for the newsletter will only be used to send our newsletter. In addition, subscribers to the newsletter could be informed by email if this is necessary for the operation of the newsletter service or for a registration in this regard, as could be the case in the event of changes to the newsletter offer or if the technical circumstances change. The personal data collected as part of the newsletter service is not passed on to third parties. The person concerned can cancel the subscription to our newsletter at any time. The consent to the storage of personal data that the data subject has given us for sending the newsletter can be revoked at any time. For the purpose of withdrawing consent, there is a corresponding link in every newsletter. Haus von Eden uses the service provider Newsletter2Go for sending newsletters.
7. Newsletter tracking
The newsletters of Haus von Eden GmbH contain so-called counting pixels. A counting pixel is a miniature graphic that is embedded in those emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. With the help of the embedded pixel, Haus von Eden GmbH can detect whether and when an e-mail was opened by a person concerned and which links in the e-mail were called up by the person concerned.
Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the data controller in order to optimize the sending of the newsletter and to adapt the content of future newsletters even better to the interests of the person concerned. This personal data will not be passed on to third parties. Affected persons are entitled to revoke the declaration of consent for sending the newsletter at any time. After revocation, this personal data will be deleted by the controller. Unsubscribing from receiving the newsletter automatically interprets Haus von Eden GmbH as a revocation.
8. Contact possibility via the webiste
Due to legal regulations, the website of Haus von Eden GmbH contains information that enables quick electronic contact with our company as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If an affected person contacts the data controller by e-mail or through a contact form, the personal data provided by the data subject will be automatically saved. Such personal information provided on a voluntary basis by a data subject to the controller is stored for the purposes of processing or contacting the data subject. There is no disclosure of this personal data to third parties.
9. Routine deletion and blocking of personal data
The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of the storage or, as the case may be, by the European directives or regulations or by any other legislator in laws or regulations which the controller was provided for.
If the storage purpose is omitted or if a storage period prescribed by the European directives and regulations or any other relevant legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.
10. Rights of the data subject
a) Right to confirmation
Each data subject has the right, as granted by the European directives and regulations, to require the controller to confirm whether personal data relating to him / her is being processed. If an affected person wishes to make use of this right of confirmation, they can contact an employee of the controller at any time.
b) Right to information
Any person concerned by the processing of personal data shall have the right, granted by the European Directive and Regulatory Authority, at any time to obtain from the data controller information free of charge on the personal data stored about him and a copy of that information. Furthermore, the European legislator and regulator has provided the data subject with the following information:
- the processing purposes
- the categories of personal data being processed
- the recipients or categories of recipients to whom the personal data have been disclosed or are yet to be disclosed, in particular to recipients in third countries or to international organizations
- if possible, the planned duration for which the personal data will be stored or, if that is not possible, the criteria for determining that duration
- the existence of a right to rectification or erasure of the personal data concerning him or of a restriction of the processing by the person responsible or of a right to object to such processing
- the existence of a right of appeal to a supervisory authority
- if the personal data are not collected from the data subject: all available information on the source of the data
- the existence of automated decision-making including profiling in accordance with Article 22 Abs.1 and 4 GDPR and - at least in these cases - meaningful information about the logic involved and the scope and intended impact of such processing on the data subject
In addition, the data subject has a right of access as to whether personal data has been transmitted to a third country or to an international organization. If that is the case, then the data subject has the right to obtain information about the appropriate guarantees in connection with the transfer.
If an interested party wishes to exercise this right to information, they may at any time contact an employee of the controller.
c) Right to rectification
Any person affected by the processing of personal data has the right granted by the European legislator to demand the immediate correction of inaccurate personal data concerning him / her. Furthermore, the data subject has the right to request the completion of incomplete personal data, including by means of a supplementary declaration, taking into account the purposes of the processing.
If an affected person wishes to exercise this right of rectification, they may, at any time, contact an employee of the controller.
d) Right to cancellation (right to be forgotten)
Any person affected by the processing of personal data shall have the right granted by the European Directives and Regulators to require the controller to immediately delete the personal data concerning him, provided that one of the following reasons is satisfied and the processing is not required:
- The personal data has been collected for such purposes or otherwise processed for which they are no longer necessary.
- The data subject withdraws the consent on which the processing was based, in accordance with Article 6 (1) (a) of the GDPR or Article 9 (2 (a) of the GDPR), and lacks an alternative legal basis for processing.
- The data subject objects to the processing in accordance with Art. 21 para. 1 GDPR, and there are no legitimate reasons for the processing, or the data subject objects to Art. 21 para. 2 GDPR Processing.
- The personal data were processed unlawfully.
- The erasure of personal data is necessary to fulfill a legal obligation under Union or national law to which the controller is subject.
- The personal data were collected in relation to information society services offered pursuant to Art. 8 para. 1 GDPR.
If one of the above reasons is correct and an affected person wishes to arrange for the deletion of personal data stored in the house of Eden GmbH, they may at any time contact an employee of the controller. The employee of the house of Eden GmbH will arrange that the deletion request will be fulfilled immediately.
If personal data has been made public by Haus von Eden GmbH and if our company is responsible for deleting personal data in accordance with Art. 17 para. 1 DS-GVO, Haus von Eden GmbH shall take into account the available technology and the implementation costs appropriate measures, including of a technical nature, to inform other data controllers processing the personal data published that the data subject has been obliterated by these other data controllers to delete all links to such personal data or to copies or Has requested replicas of such personal data, as far as the processing is not required. The employee of the Haus von Eden GmbH will arrange the necessary in individual cases.
e) Right to restriction of processing
Any person affected by the processing of personal data has the right, granted by the European directive and regulatory authority, to require the controller to restrict the processing if one of the following conditions applies:
- The accuracy of the personal data is contested by the data subject for a period of time that enables the controller to verify the accuracy of the personal data.
- The processing is unlawful, the data subject refuses to delete the personal data and instead requests the restriction of the use of personal data.
- The controller no longer needs the personal data for the purposes of processing, but the data subject requires them to assert, exercise or defend legal claims.
- The person concerned has objection to the processing acc. Art. 21 para. 1 GDPR and it is not yet certain whether the legitimate reasons of the person responsible outweigh those of the person concerned.
If one of the abovementioned conditions is met and an affected person wishes to request the restriction of personal data stored at Haus von Eden GmbH, they may at any time contact an employee of the controller. The employee of the house of Eden GmbH will cause the restriction of processing.
f) Data transferability
Any person affected by the processing of personal data shall have the right conferred by the European Directives and Regulations to obtain the personal data concerning him / her provided to a controller by the data subject in a structured, common and machine-readable format. It also has the right to transmit this data to another person responsible without hindrance by the controller to whom the personal data was provided, provided that the processing is carried out with the consent of Art. 6 Abs. 1 Letter a DS-GVO or Art. 9 Abs 2 subparagraph (a) of the GDPR or on a contract under Article 6 (1) (b) of the GDPR and processing by automated means, unless the processing is necessary for the performance of a task of public interest or in the exercise of public authority, which has been assigned to the responsible person.
In addition, in exercising their right to data portability under Article 20 (1 DS-GVO), the data subject has the right to obtain that the personal data are transmitted directly from one controller to another, insofar as this is technically feasible and if so this does not affect the rights and freedoms of others.
To assert the right to data transferability, the data subject may at any time contact an employee of Haus von Eden GmbH.
g) Right to object
Any person affected by the processing of personal data shall have the right granted by the European Directive and Regulators, at any time, for reasons arising out of their particular situation, against the processing of personal data pertaining to Article 6 (1, e) e or f DS-GVO takes an objection. This also applies to profiling based on these provisions.
Haus von Eden GmbH will no longer process personal data in the event of an objection, unless we can prove that there are compelling legitimate reasons for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves the purpose of asserting, exercising or defense of legal claims.
If Haus von Eden GmbH processes personal data in order to operate direct mail, the data subject has the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to the profiling, as far as it is associated with such direct mail. If the data subject objects to Haus von Eden GmbH for processing purposes for direct marketing purposes, Haus von Eden GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right, for reasons that arise from their particular situation, against the processing of personal data relating to them which is the property of Eden GmbH for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 para. 1 DS-GMOs are objecting to opposition unless such processing is necessary to fulfill a public interest task.
In order to exercise the right to object, the data subject may directly contact any employee of Haus von Eden GmbH or any other employee. The data subject is also free, in the context of the use of information society services, notwithstanding Directive 2002 / 58 / EC, to exercise its right of objection by means of automated procedures using technical specifications.
h) Automated decisions in individual cases including profiling
Any person concerned by the processing of personal data shall have the right, as granted by the European directives and regulations, not to be subject to a decision based solely on automated processing, including profiling, which has a legal effect on it or, in a similar manner, significantly affects it; if the decision (1) is not required for the conclusion or performance of a contract between the data subject and the controller, or (2) is permitted by Union or Member State legislation to which the controller is subject, and that legislation provides for appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject or (3) with the express consent of the data subject.
If the decision (1) is required for the conclusion or the performance of a contract between the person concerned and the person responsible or (2) it takes place with the express consent of the data subject, the house of Eden GmbH takes appropriate measures to protect the rights and freedoms as well to safeguard the legitimate interests of the data subject, including at least the right to obtain the intervention of a person by the controller, to express his or her own position and to contest the decision.
If the data subject wishes to claim automated decision-making rights, they can contact an employee of the controller at any time.
i) Right to revoke a data protection consent
Any person affected by the processing of personal data has the right, granted by the European directive and regulatory authority, to revoke consent to the processing of personal data at any time.
If the data subject wishes to assert their right to withdraw consent, they may, at any time, contact an employee of the controller.
11. Data protection in applications and in the application process
The person responsible for processing collects and processes the personal data of applicants for the purpose of handling the application process. The processing can also be done electronically. This is particularly the case if an applicant sends the relevant application documents electronically, for example by e-mail or via a web form on the website, to the person responsible for processing. If the person responsible for processing concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the person responsible for processing does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after notification of the rejection decision, provided that deletion does not conflict with any other legitimate interests of the person responsible for processing. Another legitimate interest in this sense is, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).
12. Data protection provisions on the application and use of Facebook
The controller has integrated components of the company Facebook on this website. Facebook is a social network.
A social network is an Internet-based social meeting place, an online community that typically allows users to communicate with each other and interact in virtual space. A social network can serve as a platform to exchange views and experiences, or allows the Internet community to provide personal or business information. Facebook allows social network users to create private profiles, upload photos and socialize via friend requests.
Facebook's operating company is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. Persons responsible for the processing of personal data, if an affected person lives outside the US or Canada, are Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland.
Each visit to one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the person concerned automatically by the respective Facebook Component causes a representation of the corresponding Facebook component of Facebook to download. An overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=en_US. As part of this technical process, Facebook receives information about which specific underside of our website is visited by the person concerned.
If the data subject is simultaneously logged into Facebook, Facebook recognizes with each visit to our website by the data subject and during the entire duration of the respective stay on our website, which specific underside of our website the data subject visits. This information is collected through the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the person concerned activates one of the Facebook buttons integrated on our website, for example the "Like" button, or if the person concerned makes a comment, Facebook assigns this information to the personal Facebook user account of the person concerned and saves this personal data ,
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is logged in to Facebook at the same time as accessing our website; this happens regardless of whether the person clicks on the Facebook component or not. If such a transfer of this information to Facebook is not wanted by the data subject, it can prevent the transfer by logging out of their Facebook account before calling our website.
The data policy published by Facebook, which is available at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. It also explains which options Facebook offers to protect the privacy of the data subject. In addition, different applications are available, which make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.
13. Data protection provisions on the application and use of Google Analytics (with anonymization function)
The controller has integrated on this website the component Google Analytics (with anonymization function). Google Analytics is a web analytics service. Web analysis is the collection, collection and analysis of data about the behavior of visitors to websites. Among other things, a web analysis service collects data on which website an affected person has come to a website (so-called referrers), which subpages of the website were accessed or how often and for which length of stay a subpage was viewed. A web analysis is mainly used to optimize a website and cost-benefit analysis of Internet advertising.
The operator of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The person responsible for processing uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the person concerned is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or from another signatory to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze visitor flows on our website. Among other things, Google uses the data and information obtained to evaluate the use of our website, to compile for us online reports showing the activities on our websites, and to provide other services related to the use of our website.
Google Analytics uses a cookie on the information technology system of the person concerned. What cookies are, has already been explained above. By using this cookie Google is enabled to analyze the usage of our website. Each time one of the pages of this website is accessed by the controller and a Google Analytics component has been integrated, the Internet browser on the information technology system of the person concerned is automatically initiated by the respective Google Analytics component To submit data to Google for online analysis purposes. As part of this technical process, Google will be aware of personal data, such as the IP address of the person concerned, which serve, among other things, Google to track the origin of the visitors and clicks, and subsequently make commission settlements possible.
The cookie stores personally identifiable information, such as access time, the location from which access was made, and the frequency of site visits by the data subject. Each time you visit our website, your personal information, including the IP address of the Internet connection used by the data subject, is transferred to Google in the United States of America. This personal information is stored by Google in the United States of America. Google may transfer such personal data collected through the technical process to third parties.
The affected person can prevent the setting of cookies through our website, as shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the option of objecting to and preventing the collection of the data generated by Google Analytics for the use of this website and the processing of this data by Google. To do this, the person must download and install a browser add-on at https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about website visits may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as a contradiction. If the data subject's information technology system is later deleted, formatted or reinstalled, the data subject must re-install the browser add-on to disable Google Analytics. If the browser add-on is uninstalled or disabled by the data subject or any other person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.
Further information and the applicable data protection regulations of Google can here and here be retrieved. Google Analytics is under this Link explained in more detail.
14. Data protection provisions on the application and use of Google AdWords
The person responsible for processing has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place advertisements in Google's search engine results as well as in the Google advertising network. Google AdWords enables an advertiser to define certain keywords in advance by means of which an advertisement is only displayed in Google's search engine results if the user calls up a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed to topic-related websites using an automatic algorithm and taking into account the previously defined keywords.
The operating company of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.
If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, for example the shopping cart from an online shop system, have been accessed on our website. The conversion cookie enables both we and Google to understand whether a person concerned who came to our website via an AdWords ad generated sales, i.e. completed or canceled a purchase.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords advertisements, i.e. to determine the success or failure of the respective AdWords advertisement and to optimize our AdWords advertisements for the future . Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.
The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Each time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the option to object to Google's interest-based advertising. For this purpose, the person concerned must access the from each of the internet browsers they use Link and make the required settings there.
Further information and the applicable data protection provisions of Google can be found at Link be accessed.
15. Data protection provisions on the application and use of Instagram
The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform, allowing users to share photos and videos, and also disseminate such data to other social networks.
The operating company of Instagram's services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2 Ireland.
Each visit to one of the pages of this website operated by the controller and on which an Instagram component (Insta-Button) has been integrated automatically causes the internet browser on the information technology system of the person concerned through the respective Instagram component causes to download a representation of the corresponding component of Instagram. As part of this technical process, Instagram is aware of which specific bottom of our website is visited by the person concerned.
If the data subject is logged in to Instagram at the same time, Instagram recognizes with each visit to our website by the data subject and during the entire duration of the respective stay on our website which specific subpage the affected person visits. This information is collected through the Instagram component and assigned through Instagram to the affected person's Instagram account. If the person concerned activates one of the Instagram buttons integrated on our website, the data and information transferred with it are assigned to the personal Instagram user account of the person concerned and saved and processed by Instagram.
Through the Instagram component, Instagram always receives information that the person concerned has visited our website if the person concerned is simultaneously logged into Instagram at the time of accessing our website; this happens regardless of whether the person clicks on the Instagram component or not. If the affected person does not want to transmit this information to Instagram, the latter can prevent the transmission from logging out of their Instagram account before calling our website.
Further information and the applicable data protection regulations of Instagram can here be accessed.
16. Data protection provisions on the application and use of Pinterest
The person responsible for processing has integrated components from Pinterest Inc. on this website. Pinterest is a so-called social network. A social network is a social meeting point operated on the Internet, an online community that usually enables users to communicate with one another and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Pinterest enables users of the social network, among other things, to publish image collections and individual images as well as descriptions on virtual pinboards (so-called pinning), which in turn can be shared (so-called repinning) or commented on by other users.
Pinterest is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
Each time one of the pages of this website is called up by the controller and on which a Pinterest component (Pinterest plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically pinterested Component causes a representation of the corresponding Pinterest component of Pinterest to be downloaded. More information about Pinterest is available at https://pinterest.com/. As part of this technical process, Pinterest receives information about which specific subpage of our website is visited by the person concerned.
If the person concerned is logged into Pinterest at the same time, Pinterest recognizes with each visit to our website by the person concerned and for the entire duration of the respective stay on our website, which specific subpage of our website the person concerned is visiting. This information is collected by the Pinterest component and assigned to the respective Pinterest account of the person concerned. If the person concerned activates a Pinterest button integrated on our website, Pinterest assigns this information to the personal Pinterest user account of the person concerned and saves this personal data.
Pinterest always receives information via the Pinterest component that the person concerned has visited our website if the person concerned is logged in to Pinterest at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Pinterest component or not. If the data subject does not want this information to be transmitted to Pinterest, they can prevent the transmission by logging out of their Pinterest account before calling up our website.
The privacy policy published by Pinterest, under this Link is available, provides information about the collection, processing and use of personal data by Pinterest.
17. Data protection provisions for the use of affiliate partner programs
a) Participation in affiliate partner programs
The services offered by our contractual partners can also be advertised and linked on other websites (so-called affiliate links). Such links are marked with a "*" and can be found in editorial articles. The operators of the respective websites receive a commission if users follow the affiliate links and then take advantage of the offers. This is independent of the selection of products and services on our website. Recommended products and services are selected by our editorial team on the basis of sustainability criteria. The purchase price does not change for the user.
In summary, our online offering requires us to be able to keep track of whether users who are interested in affiliate links and / or the offers available to us are subsequently viewing the offers at the instigation of the affiliate links or our online platform. For this, the affiliate links and our offers are supplemented by certain values, which can be part of the link or otherwise, eg in a cookie. The values include in particular the source website (referrer), time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user, as well as tracking specific values such as ad ID, affiliate ID and categorization.
The online user IDs used by us are pseudonymous values. This means that the online identifiers themselves contain no personal data such as names or e-mail addresses. They only help us to determine if the same user who clicked on an affiliate link or was interested in an offer via our online offer has accepted the offer, ie has signed a contract with the provider. However, the online identification is personal in so far as the partner company and also us, the online identification together with other user data are available. Only then can the partner company tell us whether the user has taken advantage of the offer and, for example, we can pay the bonus.
b) Deployment and use of the Awin affiliate program
Awin components are integrated into our website. Awin is a German affiliate network that offers affiliate marketing. Awin's operating company is Awin AG, Eichhornstrasse 3, 10785 Berlin, Germany.
Awin sets a cookie on the information technology system of the person concerned. What cookies are, has already been explained above. Awin's tracking cookie does not store any personal data. Only the identification number of the affiliate, ie the partner mediating the potential customer, as well as the ordinal number of the visitor of a website and of the clicked advertising medium are stored. The purpose of the storage of this data is the processing of commission payments between a merchant and the affiliate, which are processed via the affiliate network, ie Awin.
The affected person can prevent the setting of cookies through our website, as shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Such a setting of the Internet browser used would also prevent Awin from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Awin can be deleted at any time via an internet browser or other software programs.
Awin's applicable data protection regulations can here be accessed.
18. Legal basis for processing
Art. 6 I lit. A DS-GMO serves our company as the legal basis for processing operations where we obtain consent for a particular processing purpose. If the processing of personal data is necessary to fulfill a contract of which the data subject is a party, as is the case, for example, in processing operations necessary for the supply of goods or the provision of any other service or consideration, processing shall be based on Art. 6 I lit. b DS-GMO. The same applies to processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries regarding our products or services. If our company is subject to a legal obligation which requires the processing of personal data, such as the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c DS-GMO. In rare cases, the processing of personal data may be required to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our premises were injured and his or her name, age, health insurance or other vital information would have to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d DS-GMO.
Ultimately, processing operations could be based on Art. 6 I lit. f DS-GMOs. On this legal basis, processing operations that are not covered by any of the above legal bases are required if processing is necessary to safeguard the legitimate interests of our company or a third party, unless the interests, fundamental rights and fundamental freedoms of the person concerned prevail. Such processing operations are particularly allowed to us because they have been specifically mentioned by the European legislator. It considered that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 DS-GVO).
19. Legitimate interests in the processing that are being pursued by the controller or a third party
Our legitimate interest is the conduct of our business for the benefit of all of our employees and our shareholders, if the processing of personal data is based on Article 6 I lit. f DS-GMO.
20. Duration for which the personal data will be stored
The criterion for the duration of the storage of personal data is the respective statutory retention period. After the deadline, the corresponding data will be routinely deleted, if they are no longer required to fulfill the contract or to initiate a contract.
21. Legal or contractual provisions for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; Possible consequences of non-provision
We clarify that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual provisions (e.g. information about the contracting party).
Occasionally it may be necessary for a contract to be concluded that an affected person provides us with personal data that must subsequently be processed by us. For example, the data subject is required to provide us with personal information when our company enters into a contract with him/her. Failure to provide the personal data would mean that the contract with the person concerned could not be closed.
Prior to any personal data being provided by the person concerned, the person concerned must contact one of our employees. Our employee will inform the individual on a case-by-case basis whether the provision of the personal data is required by law or contract or is required for the conclusion of the contract, whether there is an obligation to provide the personal data and the consequences of the non-provision of the personal data.
22. Existence of automated decision-making
As a responsible company we refrain from automatic decision-making or profiling.
This data protection declaration was created by the data protection declaration generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which as External data protection officer Ingolstadt in cooperation with the IT and data protection law attorney Christian Solmecke created.